2025 Spring Arts Seminars

Mind Your Own (Arts)Business 

April 16 – Wednesday 9 – 3

White River Craft Center, 50 Randolph Ave, Randolph VT.

Admission is Free: You bring your lunch or eat in town (SAAP is unexpectedly closed on Wednesday)!

8:30 – 9:00 Registration RSVP Below

9:00 – 9:45 – Vermont Crafts Council Annual Business Meeting – All Are Welcome

10:00 – 10:50 –  Gallery Panel

Your art can’t live in a vacuum. You need to get it in front of people to sell it and galleries are a great option for doing that. What does it take to get your work into a gallery? How do juries work? What does a gallery do in exchange for a percentage of your sales? We’re hosting representatives of four Vermont galleries to give you the scoop and answer your most pressing questions.


Moderator: Sally Stetson – Sally Stetson Design
Presenters: 

Greg Worden – Vermont Artisan Designs

Andrea Melville – ART, etc.

Daniel Zeese – Frog Hollow Craft Gallery

Elissa Campbell – Artisans Hand Craft Gallery

11:00 – 12:10 Special Topic Choices – Concurrent Groups

A. Photographs: Taking, Using, Organizing. Could you use some tips for how to take good images of your work? Not only will we give you guidance, but we’ll also have a photo setup (tripod, lights, background) on hand for you to try out what you’ve learned. Bring a piece or two and we’ll help you take a few pictures with your phone and tell you what format to choose when sending them to us.

Presenters:

Steve Bronstein – Blackthorne Forge

Sally Stetson – Sally Stetson Design

B. Online Marketing: Online marketing is always changing and while you don’t have to do everything, it is good to do at least a few things. Learn why both your email list and website are preferred options, how to get your business listed with Google and how/why to post content there, and how Meta Business Suite can help you post to Facebook and Instagram at the same time (plus give you analytics).

Presenters:

Elissa CampbellBlue Roof Designs

Katie O’RourkeKatie O’Rourke Art

C. Open Studio Seminar – Bring Your Questions, Pick Up Materials

Open Studio Weekend is an event that is completely adaptable to your business. Hear from us about the ways you can use it to your advantage. Open to everyone.

Spring Open Studio Participants: Pick up your materials too. Order at this site.

Presenters:

Martha Fitch, Director – Vermont Crafts Council

Peter EvansPeter Evans Pottery

12:10 -1:00 LUNCH

Eat lunch in town or bring your lunch.

1:00 – 2:30 Teaching Your Craft

Here’s a look at different options for teaching your craft, such as corporate retreats, social-based workshops, teaching groups in your own studio, and working in schools. 

We’ll discuss finding your audience, how to reach customers, what a typical class experience looks like, and possible settings.

We’ll also have staff from the Vermont Arts Council to discuss the Teaching Artist Roster and how being part of it can open the door to grant funding.

Moderator: Daniel Zeese

Panelists

Steven BronsteinBlackthorne Forge – Teaching a Dangerous Craft

Katie O’Rourke Katie O’Rourke Art Montpelier: Using the Studio for classes

Ruby Leslie Ruby Charuby Weavings – Hardwick: Teaching While Traveling

Dayna Sabatino  Day Breaks Glass Studio – Bethel: Teaching in the studio: Guest Artists

Troy Hickman Vermont Arts Council – Teaching Artists Registry

Peter EvansPeter Evans Pottery – Working in the Public School Environment